Hello, I'm Cass!
Art Director, Designer and problem solver. Working within the Brand, Communication, and Design industry. I started my career in 2002, and have gained experience working across multidisciplinary design industries to deliver engaging campaigns and creative solutions for clients.
I help businesses discover and develop their brand purpose, voice and visual messaging, as well as freelance with agencies to collaborate on creative projects.
SERVICES
Creative Direction. Brand Strategy. Brand Pillars. Identity Design. Communication Design. Graphic Design. Packaging. Surface & Print Design. Photography Direction. Creative Workshops. Production Management. Project Management.
CLIENTS AND BRANDS
Designing for many global brands has honed my ability to dissect and understand a brand's DNA, and refine my skill for developing products and communications aligned to various brand signatures.
Some of the recent companies I have worked with:
Clean Energy Council
Haven Home Safe
AIATSIS (Australian Institute of Aboriginal and Torres Strait Islander Studies)
Red Cross
Department of Skill and Education
Mindgardens (NSW Health)
Canberra Girls Grammar School
Suburban Land Agency
Some of the brands I have previously worked with include:
L’Oréal Paris
Payot Paris
REN Skincare
ASPAR
Kiehl’s
Dr Lewinn’s
Mars Group
Kraft
Disney
Dreamworks
Nickelodeon
Lonely Planet
Emirates
Delta Air Lines
American Airlines
Qantas
Singapore Airlines
Qatar Airlines
Swatch Group
Mercedes-Benz
Marks and Spencer
LaTrobe University
GSK Australia